AND UNION is a beer brand. This was a creative collaboration — full creative freedom, no formal brief, shot on location in the Transkei. The remit was simple: take the product into a setting that matches the brand's spirit and make work that stands on its own.

Filmic, adventure-leisure direction. Coastline, raw terrain, golden hour, product folded into the environment rather than placed in front of it. A full gallery of stills produced over the trip — lifestyle, landscape, and product imagery the brand ran across its socials. The kind of work we make when we're handed the keys.